Sendbird Icon Rebranding (2023)
Project : Brand Icon Guidelines & Visual System
Role : Led Concept Development, Art Direction, Brand & Visual Design





1. Primary : Icon Style
Depending on the user’s awareness of the product and Sendbird, the product name may be displayed as text or used as a standalone icon.![]()

2. Horizontal Style
This horizontal logo version is used when the Sendbird logo is present and product differentiation is required.
3. Lockup Style
The lockup version is used when customers are encountering Sendbird and its products for the first time. It combines the Sendbird logo with each product name in text.












